July Newsletter – Beat the Heat, Win Big & Keep Your Cool This Summer

July turns up the heat, and this month's newsletter is all about helping your store and your customers stay cool, stocked and selling through the hottest part of the season.

From a brilliant giveaway and a free Emerald Harvest kit to a complete summer temperature guide, the full Vortex fan range and the latest industry news, this issue is packed with practical opportunities to help your business grow.

📖 Download your July Newsletter Now

Let's take a look at what's happening this July 👇

🛁 Win a Lay-Z-Spa Helsinki – Worth £729.99

This July, one lucky customer will be relaxing in style. Spend on Aqualine through the month and you could win a Lay-Z-Spa Helsinki Smart AirJet Plus, a spacious 7-person inflatable hot tub inspired by the look of traditional Nordic wooden hot tubs.

Spend over £1,000 net on Aqualine products between 1st and 31st July
Every qualifying order secures your position in the draw
Winner drawn on 1st August, live on Instagram

Scan the QR code in the newsletter to shop the full Aqualine range and start building your spend.

📈 July Profit Boosters – Monthly Must-Haves

This month's Profit Boosters are the everyday essentials that keep grow rooms running smoothly while helping you protect strong margins, all at standout prices through July.

Reliable, repeat-purchase lines that support consistent sales and day-to-day operations.

🌡️ It's Hotting Up – Your Summer Grow-Room Temperature Guide

UK summers push grow rooms to their limits. Temperatures above 28°C trigger a cascade of problems: nutrient lockout, root die-off, increased pest pressure and reduced yields. The good news is that every one of these issues is solvable with the right kit. Here are the numbers to aim for:

Day temperature: 22 to 26°C
Night temperature: 18 to 22°C
Nutrient solution: 18 to 20°C
Humidity (veg): 50 to 70%
Humidity (flower): 40 to 55%

And the kit that keeps you in range:

Know your numbers: thermometers and hygrometers to track temperature and humidity daily
Airflow and extraction: a correctly sized extraction fan paired with oscillating fans breaks up hot spots, with Mammoth Extraction for heavy-duty heat and odour management
Switch to LED: cut radiant heat at source, and use dimmable fixtures like the Omega 720W Plus or Infinity 300W 2.7 Pro to dial back output on the hottest days without losing your photoperiod
Control humidity: Aqualine dehumidifiers are essential in summer flowering rooms to protect against botrytis
Keep roots cool: solution above 22°C invites Pythium, so a Hailea Nutrient Chiller holds reservoirs steady at 18 to 20°C

It is the perfect guide to share with customers gearing up for the heat.

🔥 The Sale Continues – Huge Savings Across the Board

Our clearance sale rolls on through July with strong savings across a wide range of lines and SKUs. From extraction, lighting and harvesting equipment to nutrients, pots and grow room essentials, it is a great chance to secure extra margin. With limited stock on many lines, once they are gone, they are gone. Shop and save while stock lasts.

🍯 Free Emerald Harvest Kick-Starter Kit

For July only, spend £500 on Emerald Harvest and we will throw in a free 2-Part Cali Pro Kick-Starter Kit worth £220. Six bottles covering every stage of growth:

Cali Pro Grow A&B – nitrogen-rich 2-part base for strong stalks and stems in veg
Cali Pro Bloom A&B – 2-part bloom formula for flowering and fruiting
Emerald Goddess – natural plant tonic of kelp, alfalfa, vitamin B and humic acid
King Kola – phosphorus and potassium bloom booster for heavy budding
Honey Chome – natural aroma and resin enhancer
Root Wizard – microbial inoculant to boost root-zone bioactivity

Offer runs 1st to 31st July. While stocks last.

🌬️ Keep Your Cool – The Full Vortex Fan Range

Proper air movement is one of the most overlooked parts of a successful grow, and even more so in summer. Dead spots and stagnant air quietly stress plants and invite disease, and the full Vortex range keeps every corner of the canopy moving:

Oscillating Wall Fans (16" and 18") – mount off the floor, ideal as your primary circulation fan
Static Floor Fans (9" to 18") and the 6" Clip-on Fan – high-velocity airflow for targeting problem areas
Standing Oscillating Fans (18" 3-in-1 WindPro, 16" Circular Base and 16" X Base) – your secondary circulation fan, repositionable with canopy height

Stronger airflow, healthier plants.

🌱 Plagron Media – Every Great Grow Starts in the Mix

Before the lights go on and the nutrients go in, the substrate sets the tone. Plagron's media range gives your customers a premium foundation whether they grow in soil, coco or hydro, including growmix, lightmix, allmix, batmix, royalmix, promix, cocos premium, cocos perlite 70/30, hydro cocos 60/40, cocos brix, euro pebbles and perlite.

📰 Industry News – UK Hydro Expo & The Growers Forum

The UK Hydro Expo 2026 runs Friday 7th to Sunday 9th August. It is far more than a trade stand, with evening barn parties, camping and catering, grow shop feedback sessions and industry insights all on the cards. Come and say hi.

The Growers Forum is taking a break in July while the Eden team prepares for the Expo, returning in August with a big episode and a full Expo review. Got a question for Carl? Send it to growersforum@edenhorticulture.co.uk.

🚀 Looking Ahead

July is about keeping your cool and keeping the momentum going, with a standout giveaway, a free nutrient kit, serious savings and all the kit your customers need to beat the heat. Do not forget Free Delivery Tuesdays on every order over £250 net, and your Eden Plus+ points are always building in the background.

If you need pricing, product information or support, the Eden team is here to help.

📞 01952 455725
📱 WhatsApp: 07307 336 739
🏆 Track your Eden Plus+ Points
🎙️ Explore The Growers Forum

Thanks for growing with Eden 🌱